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Amazon

A stylized Amazon hub for fashionistas during NY fashion week with a operating store and vip area.

Retail

Mission
Conception and design of the Amazon hub for Men's NYFW attendees and VIPs. Celebrate the Amazon men's fashion department whilst highlight key Amazon products. 



Output
A stylized gas-station themed spot for R&R between shows with refreshments fridges set into in the pumps, retail opportunities and a VIP lounge accessed via a concealed door in the bodega's back wall.


Role
Creative & Design Direction for David Stark, Design & Production. 

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RETAIL & EXPERIENTIAL MARKETING & POP UPS

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